Company Overview
Invited, formerly known as ClubCorp, has established itself as the largest owner and operator of private clubs in the United States. Founded in 1957 in Dallas, Texas, by Robert H. Dedman, the company pioneered and redefined the private club industry with an inclusive vision that welcomed everyone regardless of age, race, religion, or background. Today, the company operates more than 200 clubs across 30 states, the District of Columbia, and two countries outside the United States.
Key Facts:
- Portfolio includes 200+ golf and country clubs
- Operates across 30 states and multiple countries
- Hosts multiple professional tournaments including the Bridgestone Senior PLAYERS Championship
- Largest owner-operator of private clubs in the United States
- Acquired by Apollo Global Management in 2017 for $1.1 billion
- Joint venture partner with BigShots Golf in the off-course entertainment sector
Strategic Vision
“Invited is not just a name. It’s everything we are,” says CEO David Pillsbury. “We are Invited because, from the golf courses to the tennis courts, from fine dining to family hang time, we connect and create communities attracting members from diverse backgrounds that share similar passions and pursuits. We create clubs and experiences that combine exceptional amenities and unmatched service with a friendly and welcoming spirit. We want our members, guests, and team members to know that Invited is where they belong.”
Innovative Programming
Invited has developed comprehensive programming designed to grow the game across diverse demographics:
- Game On! Program: Adult introduction to golf focusing on a 3-Level Progression Pathway
- Crush It! Juniors Program: Standardized youth development program with 5,000 participants
- Gateway Program: Partnership with First Tee Chapters providing underprivileged youth access to golf
- Women’s Golf Month: Global initiative engaging women through golf, with participants collectively golfing nearly 75,000 miles in events
- PGA Junior League: Youth program with 5,000 participants across multiple clubs
- Golf Fitness Program: Industry-first initiative launching in Q2 2024 connecting instruction and fitness
Technology Integration
The company has made significant investments in golf technology:
- TrackMan Launch Monitors at most clubs
- Drive Zone experience at Brookhaven
- TrackMan Driving Range at Gleneagles
- Indoor golf simulators across multiple locations
Community Impact
Invited’s commitment to growing the game is evident through various initiatives:
- Gateway Program expansion into new markets including Houston, Atlanta, Tampa, and San Diego
- Partnership with First Tee Chapters
- Innovative programming for women and juniors
- Focus on family-oriented golf experiences
- Creation of inclusive golf communities
Future Plans
The company continues to focus on providing extraordinary lifestyle experiences through:
- Championship golf courses
- Resort-style amenities
- Handcrafted cuisine
- Robust programming
- Expanding member benefits and services
- Technology integration
- Innovative instruction programs
KEY TAKEAWAYS
With its recent rebranding and long legacy, Invited has maintained its position as a pioneer in the private club industry while focusing on continued expansion and innovation. The company’s deep portfolio of mid-level private clubs features an active membership with consistent renewal rates, generating reliable recurring revenue through monthly club membership dues. Their comprehensive programming and technology investments demonstrate a commitment to growing the game while maintaining traditional club values.
The company’s scale allows it to leverage significant operational efficiencies while providing members with an extensive network of clubs and benefits. Under Apollo Global Management’s ownership, Invited continues to expand its influence in the golf industry while maintaining its founding principle of creating welcoming, inclusive private club communities.
