Examining Rounds Sustainability

When it comes to the future sustainability of rounds, we recently surveyed Core golfers on their intent to play and – as detailed in this Fortnight message – most say they plan to play just as much or even more in 2024. But we also examined two other important predictive measures: How “into” golf they are What their “itch” to play is What may be surprising to some is that interest in golf appears to be strongest among one of the game’s youngest generations – the 18- to 34-year-old age cohort. These young adults reported the highest itch to play green-grass golf among ...