Golfballs.com

Corporate Headquarters: Lafayette, Louisiana

Website: https://www.golfballs.com/

Category: Retail

LEADERSHIP

Tom Cox – Executive Chairman

Greg Palmer – CEO

Robin Bonin – Senior Vice President & Chief Information Officer

 

Company Overview

Founded in 1995, Golfballs.com stands as one of the world’s longest-tenured e-commerce businesses and the longest-running e-commerce business in golf. From its humble beginnings in a 100-square-foot room, the company has expanded to a state-of-the-art 60,000-square-foot facility, establishing itself as the largest golf retail center in Louisiana.

The company’s cornerstone is its mastery of golf product customization, which accounts for approximately 80% of their overall business. Their proprietary technology enables rapid customization and delivery of golf products, with the capability to print up to 400,000 balls weekly. Through an innovative online visualization tool, customers can explore nearly 1,000 possible designs across more than 50 categories.

“Our proprietary technology allows us to offer golfers customized products, printed on-demand, and delivered at the speed of Amazon,” says Executive Chairman and founder Tom Cox. “This advantage allows us to thrive in a highly competitive market.”

Key Partnerships & Innovation

In 2024, Golfballs.com partnered with ScanMyGolfBall, a revolutionary mobile app that helps players identify their ideal golf ball. This collaboration integrates the industry’s most advanced ball recognition technology with Golfballs.com’s extensive customization capabilities, streamlining the customer journey from ball fitting to purchase.

The company maintains a strategic partnership with Team Golf, providing access to official licensing for the NFL, MLB, NHL, NCAA, and U.S. military branches, enabling customers to personalize products with these prestigious logos and insignias.

Business Success

Since surpassing the $1 million sales mark in 1999, Golfballs.com has demonstrated remarkable resilience and growth. The company notably survived and flourished during the 2001 dot-com crash, emerging as a leader in the golf e-commerce space.

KEY TAKEAWAYS

Golfballs.com has solidified its position as a world leader in golf ball customization within the billion-dollar golf ball industry. Their success is built on a foundation of industry-leading customization capabilities and lightning-fast turnaround times that rival major e-commerce players. Through strategic partnerships and continuous innovation in both product offerings and technology, the company has created a comprehensive ecosystem that serves golfers at every step of their journey. Their unwavering focus on customer service and quality has helped them maintain their competitive edge in an increasingly digital marketplace.