Top 100 Businesses in Golf 2025
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Rain Bird
Corporate Headquarters: Azusa, California

Company Overview

Founded in 1933 during California’s agricultural boom, Rain Bird Corporation has grown from a single innovative sprinkler design to become a global leader in irrigation technology, serving more than 130 countries worldwide. The company’s presence in the golf industry is particularly significant through its Golf Division, which provides comprehensive irrigation solutions from pump stations to mobile control systems.

“Our commitment to the Intelligent Use of Water shows not only in our high-quality products but also through our expert water management professionals who share their passion for water conservation,” says Michael L. Donoghue, President & CEO. “We’re innovating to stay ahead of the challenges faced by both our customers and our planet, designing and manufacturing products that will shape the future of irrigation.”

Business Innovation

Rain Bird’s Golf Division specializes in fully integrated irrigation components designed for total system solutions, emphasizing efficiency and ease of management over mix-and-match approaches. The company’s groundbreaking Integrated Control (IC) System directly connects central control to rotors and valves, eliminating the need for field controllers and unnecessary wiring. This innovation, combined with their MI Series Mobile Controller, enables superintendents to manage irrigation systems remotely with unprecedented precision.

Industry Engagement & Strategic Partnerships

In 2024, Rain Bird strengthened its industry position by becoming the Official Irrigation Partner for the Pinehurst Resort, providing equipment, service, and support for the resort’s irrigation system, including maintenance of Pinehurst No. 10 and the resort’s acclaimed short course, The Cradle. The company has also developed “The Drop,” a series of behind-the-scenes videos featuring top turf professionals, showcasing successful golf course renovations and water conservation initiatives.

Product Portfolio

Rain Bird offers an extensive range of golf irrigation products, including:

  • Advanced pump stations and rotors
  • Map-based and mobile central control systems
  • Integrated Control (IC) System technology
  • Comprehensive filtration systems
  • Specialized valves and irrigation accessories
  • Smart water management solutions

Growth & Future Focus

With over 450 patents and more than 4,000 water-saving products in their portfolio, Rain Bird continues to focus on innovation and water conservation in golf course management. The company’s state-of-the-art manufacturing facilities in Arizona, Alabama, Mexico, France, and other global locations enable them to serve an expanding international market while maintaining their commitment to water conservation and technological advancement.

KEY TAKEAWAYS

Rain Bird’s position as a leader in golf course irrigation technology continues to strengthen through their focus on integrated systems and water conservation. The company’s commitment to the “Intelligent Use of Water” philosophy, combined with their expanding portfolio of smart irrigation solutions and strategic partnerships with prestigious facilities like Pinehurst Resort, positions them well for continued growth in the golf industry. Their success with high-profile installations, such as Carnoustie Golf Links and their ongoing development of water-saving technologies, demonstrates their crucial role in shaping the future of golf course maintenance and sustainability.

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Top 100 Businesses in Golf 2025

The following are the businesses included in the latest version of the NGF GOLF 100, an effort to highlight the vitality, size and diversity of a $102 billion-a-year industry. This is an alphabetical list, not a ranking, of companies and brands that deliver products and services primarily targeted to commercial golf and conduct all or a majority of their business within the U.S. Find an issue with a company profile? Whether it’s information, staffing or logo that needs to be updated, please contact our editorial director, Erik Matuszewski, at erikm@ngf.org.

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