What Is Social Media’s Impact on Golf Perception?

The following is an excerpt from NGF's member report on Perceptions of Golf. ⛳ Click here to access the report. ⛳   In years past, it was understandable to think social media was one of the worst things to happen to golf, as it diverted attention, time and interest to other experiences – some of which might be considered sexier or more socially relevant. But social media is playing a key role in the changing perceptions of golf. It’s estimated that approximately 50 million Americans are engaged with golf today on social media, at varying levels – from actively following tours, brands, players, instructors, ...