Club Prophet

Corporate Headquarters: Oakmont, Pennsylvania

Website: https://www.clubprophet.com/

Category: Media and Technology

LEADERSHIP

Chris Hogan, Vertical President, Fullsteam

Ian Versaw, VP of Sales

Howie Linderman, Product Director for Engage

Company Overview

Club Prophet is one of the golf industry’s leading point-of-sale and business management solution providers, helping course operators maximize business through innovative technology. Operating in over 1,700 golf facilities across 16 countries and available in nine languages, Club Prophet delivers comprehensive solutions for golf operations of all types and sizes.

The company’s origin dates to the early 1990s when brothers Tom and Rick Robshaw sought to automate pro shop operations beyond pencil and paper tracking. In 1992, they introduced the first Windows-based point-of-sale system specifically designed for pro shop operations, founding Club Prophet Systems Computer Software Company in 1993. Their headquarters in Oakmont, Pa., sits across the Allegheny River from historic Oakmont Country Club, one of their long-standing partners.

Key Facts:

• Serves 1,700+ golf facilities worldwide
• Operates in 16 countries
• Available in 9 languages
• Acquired by Fullsteam in 2022
• Provides PGA Professional training credits (up to 32 credits)

Strategic Vision

“We are committed to empowering our customers with the tools they need to succeed,” said Ian Versaw at Club Prophet. “By offering expanded integration options and innovative solutions, we’re giving our customers the flexibility to decide how they want to manage their operations without compromising the integrity of their data.”

Key Programs and Services:

• Golf Point of Sale Systems
• Online Reservations
• Member Billing
• Food & Beverage Management
• StarterHut Tee Sheets
• ProphetPay Payment Solutions
• Inventory Management
• Customer Relationship Management
• Event Management
• Mobile Solutions
• Marketing Tools
• USGA Handicap System Integration

Recent Developments

In late 2024, Club Prophet made several significant advances:

• Launched Club Prophet Engage, a new website platform revolutionizing customer interaction
• Established partnership with GolfNow for tee time distribution
• Expanded integration capabilities with select tee sheet marketplaces
• Enhanced third-party software integration options

Business Model Innovation

Club Prophet provides flexible solutions for various facility types, including:

• Daily Fee Courses
• Semi-Private Clubs
• Private Clubs
• Resorts
• Municipal Courses
• Multi-Course Operators
• Simulator Businesses

The company offers full-service implementation, training, and after-sale customer support to ensure ongoing satisfaction and ease of use. Their systems integrate seamlessly with third-party software providers for accounting, reservations, dynamic pricing, and event registration.

KEY TAKEAWAYS

Club Prophet continues to innovate in the golf technology space, focusing on expanding integration capabilities and enhancing digital solutions. The company’s commitment to flexible, comprehensive management solutions positions it as a leader in golf facility operations technology. Their recent partnerships and platform launches demonstrate their dedication to providing cutting-edge tools that help golf facilities streamline operations, enhance customer experience, and drive growth.